5 Reasons Why Your Business Should Update Company Photos and Videos Often:
In todays world, photos and videos become outdated as quickly as we can scroll. As a company publishes their websites, socials, and internal materials, their look can become stale and complacent quicker than ever. Of course, designating a team of creatives to ramp up your image every week is out of the question for most businesses, but the idea should stick with us all! More often than not, a business’ potential can be judged by the authenticity of the company, their products, and their mission. A company that sits with the same content for too long will be viewed as lazy or understaffed to potential clients and could deter them from using your services. This leads us to think about how are we presenting ourselves to our customers and community, and how can we take back control of the narrative and public appearance of our company. We came up with five reasons a small to medium sized business needs updated photos and videos to be at the top of their early 2023 to do list.
Quick Question:
How often do you or others update their personal profile picture on their social media accounts?
In today’s world, photos and videos become outdated as quickly as we can scroll. As a company publishes their websites, socials, and internal materials, their look can become stale and complacent quicker than ever. Of course, designating a team of creatives to ramp up your image every week is out of the question for most businesses, but the idea should stick with us all! More often than not, a business’ potential can be judged by the authenticity of the company, their products, and their mission. A company that sits with the same content for too long will be viewed as lazy or understaffed to potential clients and could deter them from using your services. This leads us to think about how are we presenting ourselves to our customers and community, and how can we take back control of the narrative and public appearance of our company. We came up with five reasons a small to medium sized business needs updated photos and videos to be at the top of their early 2023 to do list.
To improve the overall look and feel of your website and marketing materials. High-quality photos and videos can make a big difference in the professionalism and credibility of your business.
To show off your products and services in a visually appealing way. Photos and videos can help potential customers understand what you offer and how it can benefit them.
To showcase your team and workplace culture. Employee photos and videos can help potential customers get to know your team and understand what it's like to work with your business.
To keep your content fresh and relevant. Updating your photos and videos regularly can help you stay current and attract new customers.
To take advantage of new marketing opportunities. With the rise of social media and video marketing, having a library of high-quality photos and videos can help you create engaging content that resonates with your audience.
Businesses succeed at doing what they are good at. Our mission is to do what we do best to help grow your business, that is why we offer business photography and videography services to the East Central Indiana markets. This allows our clients the freedom to continue doing what they are good at - all while having an updated presence to their current and potential clients. The most difficult part of creating a new image is the start. For that, we are here for you! Send us a message and let us go over your current brand and marketing materials and create a compelling plan to start the new year off right!